BOYS NOIZE (Alex Ridha) builds worlds, then builds bridges between them. Propelled by an infatuation with sonic invention, Ridha has developed a peerless sound that transcends all categories. Embraced by the underground and adored on the main stage, the nonconformist German-Iraqi artist, DJ, producer and subcultural oracle has forged a distinctive path through the world of electronic music, all on his own terms. Crisscrossing the globe with masterfully anarchic performances at major festivals like Coachella and Glastonbury, he still plays annually at techno mecca Berghain. Few other artists have achieved Ridha’s level of success while still maintaining such critical respect.
The new decade kicked off with a bang for BOYS NOIZE with a 2020 GRAMMY nomination for his single “Midnight Hour” with Skrillex and a 2021 GRAMMY win for Lady Gaga “Rain On Me ft. Ariana Grande”. The success builds on years of momentum, ranging from productions for Frank Ocean, A$AP Rocky and Rico Nasty to collaborations with Bon Iver, Chance The Rapper, Snoop Dogg, Tommy Cash and Kelsey Lu. Ridha’s multifaceted output also includes remixes for Daft Punk, Depeche Mode, Rammstein, Solomun, Pussy Riot and David Lynch, the soundtrack for Oliver Stone’s movie Snowden, and the first musical release from designer Virgil Abloh, accompanied by the OFF-WHITE x BOYS NOIZE’s MAYDAY clothing collection. Whether composing and performing live as OCTAVE MINDS with piano maestro Chilly Gonzales, crafting club hits with Skrillex as DOG BLOOD, or DJiing under his house pseudonym ELAX, BOYS NOIZE is constantly developing new forms of expression, fueled by a creativity that knows no boundaries.
A commitment to that boundless creativity is also what drove Ridha to start his own label, where he could retain full artistic control over his work and create music beyond genre pigeonholes. Originally created for BOYS NOIZE releases, Boysnoize Records (BNR) quickly evolved into a playground for discovering and cultivating new talent. The Berlin-based “non-conformist DIY anarchist collective” (Dazed & Confused) is home to an exceptional and diverse roster of future-facing artists including Locked Club, Safety Trance, Baseck, Pilo, Unklevon and Peaches. Its releases include BOYS NOIZE’s ground-breaking debut album Oi Oi Oi, along with studio albums Power, Out Of The Black, MAYDAY and +/- (Polarity) as well as the analogue-sessions series Strictly Raw Vol. 1 and Vol. 2 and Strictly Bvnker Vol.1 – The Lockdown Sessions.